Kevin Hart Returns with Cold As Balls: Cold Calls,
A Special Edition of the Internet’s Biggest Sports
Talk Show from Laugh Out Loud
by Roger Maloney
Laugh Out Loud, the comedy brand and entertainment company founded by the world’s top comedian Kevin Hart, announces the return of the Internet's biggest sports talk show, Cold As Balls, in an all-new format. Episodes Will Feature All-New Format, Same Hilarious Interviews, As Hart is Surprised with Cold Calls from Guests Richard Sherman, Russell Wilson, Donovan McNabb, Derrick Henry, and Paul George.
The 5-episode season - titled Cold As Balls: Cold Calls - takes athletes from the cold tub to the couch as each guest will call directly into the show without Hart knowing who’s on the other line. This season of Cold as Balls is even more focused on real laughs, real conversations, and male bonding moments that show the many dimensions of CAB’s guests and Hart.
"This special season of CAB created an opportunity for me to check in and share a laugh with some of the world’s biggest athletes - from our homes - to discuss family, career, and sports,” says Hart.
The new season kicks off on Tuesday, June 16th with Super Bowl champion Richard Sherman, as he reflects on his time at home in quarantine, talks about his complicated relationship with Michael Crabtree, opens up about the times he’s been stereotyped as a Black athlete, and discusses the importance of giving back to his community.
Additional guests this season include Seattle Seahawks quarterback Russell Wilson, NFL legend and former Philadelphia Eagles quarterback Donovan McNabb, Tennessee Titans running back Derrick Henry, and Los Angeles Clippers All-Star Paul George.
Old Spice, with its long history of helping guys navigate the seas of manhood, returns for the fourth season as presenting sponsor. The quintessential men’s grooming brand, bringing its commitment to eliminating sweat in all forms, is excited to once again partner with Hart to illuminate the personalities behind sport’s biggest names.
“Old Spice is ready to hop back into the ice-cold interviews with Kevin,” said Matt Krehbiel, Old Spice associate brand director at Procter & Gamble. “As we wait for the stadiums and arenas to re-open, we’re excited to again connect fans with their favorite athletes with Cold as Balls and Old Spice delivering.
New episodes will air every Tuesday and Thursday on the Laugh Out Loud YouTube channel, Laugh Out Loud’s IGTV, and Hart's Facebook page.
Cold As Balls has captivated and humored audiences since its premiere in 2018, earning over 1.1 Billion views to date. The franchise quickly became one of the most-watched series across the Internet and an instant breakout success with guests LaVar Ball and Blake Griffin in season one, and continued to see episodes trending #1 Worldwide on YouTube in seasons two and three with guests such as two-time NBA Champion Lamar Odom, “Fortnite” legend Ninja, and WWE champions the Bella Twins.
OBB’s Founder and CEO, Michael D. Ratner and Sean Thomas Spencer created the
series with Ratner serving as Executive Producer alongside Hart, Laugh Out Loud President Jeff Clanagan, Dave Becky, and OBB’s Scott Ratner, and Kfir Goldberg.
ABOUT LAUGH OUT LOUD
Laugh Out Loud is a comedy brand and multi-platform entertainment company founded by the world’s top comedian Kevin Hart. Through comedy in color, LOL unites a diverse, global audience around an essential connective tissue: LAUGHTER.
From stand-up legends to the next generation of comedic talent, Hart and LOL curate comedy’s boldest voices to produce original scripted and unscripted series, stand-up specials, live broadcasts and experiential activations. To Laugh Out Loud, Hart brings the groundbreaking social strategy that earned him 100 million+ followers, sold out 2018's biggest comedy tour in the world, and continues to break box office records. For more, visit LaughOutLoud.com
ABOUT OBB MEDIA
Founded in 2016 by Michael D. Ratner, OBB Media is the parent company to OBB Pictures, OBB Sound, OBB Branded and OBB Cares. The multimedia production company specializes in TV, digital, film, podcasts, branded content, and social good, and has amassed over 1.3 billion views. Ratner, alongside co-founder Scott Ratner and a team of talented storytellers, create scripted and unscripted projects for a wide variety of distributors, with a portfolio of work spanning comedy, drama, sports, and music. The Emmy award winning full-service production company has its offices, post-production facilities, and state of the art podcast studios headquartered in West Hollywood, California.
ABOUT OLD SPICE
Procter & Gamble’s Old Spice is the quintessential men’s grooming brand. Celebrating 80 years as an iconic American brand, Old Spice is the authority on the male grooming experience and has leveraged this heritage to become the No. 1 selling anti-perspirant/deodorant stick and body wash brand with guys of all ages. Old Spice offers a complete product portfolio for today’s man, including anti-perspirants, deodorants, body washes, body sprays, shampoos, hair stylers, shave gels, aftershaves and colognes.
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