Roger - What inspired you to create TAGit?
Ana Bermudez - TAGit is the product of a life-long journey of inspiration. I learned how to code in C++ when I was in high school. Taking a course in computer science expanded my imagination to just how much can be accomplished with coding. It wasn’t until many years later, after starting my career in finance, that I had an opportunity to work with very successful entrepreneurs and I would ask them about the inspiration that led to their success. The common answer was often about taking risk and “just going for it.” Their advice helped me learn about taking risk, entrepreneurship, and business development. These lessons proved to be valuable when I had an idea to create an app that would enable me to buy more shoes.
I would often find myself looking up information about the clothes and shoes worn by actors in TV. Who can forget the beautiful gown that Halle Berry wore when she received an Oscar for Best Actress in 2002? If smartphones and apps existed in 2002, I would have used both to identify and buy that dress, or a similar and more affordable dress in real-time. I created TAGit because I wanted an easier way to buy shoes while watching TV. I was inspired to create TAGit because I had an opportunity to take a computer science course in high school, study finance in college, work with successful entrepreneurs and business owners, and because I love shoes.