Andrea Holmes Thompkins is a 33 year veteran broadcast media sales and marketing executive. She is responsible for some of the most lucrative advertising sales sponsorship and campaigns, combining her interests in fashion, music and sports. Her media sales and marketing concepts have been executed in the highest rated programs in television history, including the Super Bowl, the World Series, the World Cup, the NBA, the NHL, American Idol, Emmy Awards, etc. Her roster of "A" clients, have included the top advertisers in all media, including; American Express, AOL, Burger King, BMW, Chase, Coca Cola, Chrysler, Ford, Kraft, Lincoln Mercury, General Motors, McDonalds, Mercedes, Nike, Pepsi, P&G, Toys R US, Toyota, Twentieth Century Fox, Visa,Verizon to name a few.
Andrea's Communications Empire, aka ACE, is a certified, minority-owned Women's Business Enterprise.
ACE is a Branded Entertainment, Media Sales & Marketing Advertising Rep Firm, representing some of the top properties in the industry.
ACE specializes in integrations and sponsorship, beyond the traditional commercial :30 unit sales including interstitial, customized live remotes, digital and more.
After 20 years in broadcast media sales in NY, (WWOR-TV, WNYW-TV). ACE was founded in 2003 to fill the void of a minority owned and operated sales rep firm, servicing the needs of advertisers to reach the cross cultural audience. So enjoy this interview with Andrea Holmes Thompkins.
Roger-What motivated you to start your company Ace Media Corp?
Andrea- After a twenty year career with WOR-TV (WWOR-TV) in Sales & Marketing, I launched ACE Media Corp To fill the void of a woman minority owned and operated media sales rep firm. Servicing the needs of advertisers to reach and engage the cross cultural audience. I would like to reference Linda Yaccarino of NBC Universal being very instrumental in my career early on, she was responsible for my first million dollar contract in the business. (over 20 years ago)
Roger- How many members do you have on your team?
Andrea- On my team is Tyese Carmichael Sanders, Dedra Tate and Aundre Oldacre and we also hire consultants and interns as well.
Roger- Can you name of some the associations that you are apart of?
Andrea- Sure! I would love to. I am a member of SAVOR the SUCCESS, National Association of Professional Women, Advertising Women of New York, Honored by National Action Network, Woman of the Year, Bergen County of Business Woman of the Year, and the
Howard University Most Distinguished Alumni New Jersey. I also served on the board of HOPE HOUSE and board Member of Labor of Love Louisiana.
Roger- Andrea I notice that you wear the color red alot. What does that color symbolize for you?
Andrea- Thanks!! Yes red symbolizes Love it has been my favorite color since I was 2. It is a symbol and recognition of my brother who was murdered, my sister and mother died of cancer as well. My father he has heart disease but at 79, he is alive and well after quintuple bypass heart surgery . Lastly, It’s a symbol of shared success. Every time I close a business deal or assist someone else in doing so, I reward myself with a red dress!!
300 and counting !!!!
Roger-Name some of your clients that you have worked with and talk about some of your favorite campaigns that you created?
Andrea- Some of my clients include Toyota, Verizon, AARP, Kahn’s, Ford and most recently Chevrolet, have been a few of my favorite campaign advertiser, they were all first in their particular engagements and they've been my client we recently did an all inclusive integration with then and Wendy Williams. Kahn’s was my first Major League Baseball Sponsorship, with the New York Mets. Sports has been a huge part of my career, I sold advertising for all of New York’s local teams, including, T